PLAYER RED
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Services

Creative production, production-minded.

From a single high-impact film to dozens of platform-native variations — editing, motion, VFX, performance creative and AI-enabled workflows under one connected process.

Performance Creative

Hooks, pacing, storytelling, creative variations, platform-native editing and testing-oriented content.

Marketing and growth teams running paid acquisition who need creative volume, not a single hero asset.

  • — H3C testing framework (Hook, Context, Connection, CTA)
  • — Platform-native cutdowns
  • — Weekly creative iteration
  • — Performance-informed editing

Creative Production

Concept-to-delivery creative production for digital campaigns, branded content and online media.

Brands and teams that need a full production partner, not just an edit bay.

  • — Concept & scripting
  • — Production planning
  • — Full post-production
  • — Platform-ready delivery

Video & Post-Production

Editing, sound design, finishing, formatting, subtitles and platform-ready delivery.

Teams with footage or raw material already in hand that needs senior post-production.

  • — Editing
  • — Sound design & mix
  • — Subtitles & captions
  • — Multi-format finishing

Motion & VFX

Motion graphics, compositing, visual effects, transitions, animation and finishing.

Projects that need a visual layer beyond a straight edit — graphics, compositing or effects work.

  • — Motion graphics
  • — Compositing
  • — Visual effects
  • — Title & transition systems

AI-Enabled Production

Generative video, image creation, AI voice, audio workflows and AI-assisted production where they provide a meaningful production advantage.

Teams looking to add speed, variation or scale to a production without losing craft.

  • — AI-assisted asset generation
  • — Voice & audio workflows
  • — Human-reviewed final output

Projects are scoped individually based on scope, complexity, volume and timeline.

AI-Enabled Production

AI is another production layer.

We combine traditional audiovisual craft with emerging AI tools when they improve speed, experimentation, visual possibilities or production scalability — not as a replacement for craft, but as an added layer of it.

Tools

In production: ElevenLabs

Exploring: Adobe Firefly, Runway, Sora, Pika, Kling, Veo, Midjourney, Descript

See real AI-enabled work in the Lab →

How We Work

One project. One connected workflow.

01

Brief

We understand the objective, audience, platform and deliverables.

02

Creative

Concept, references, structure and visual direction.

03

Production

Editing, motion, VFX, AI and other production layers.

04

Review & Versioning

Feedback, QC and different formats, hooks, lengths and platform requirements.

05

Delivery

Organized, polished and ready for distribution.

One film, highly crafted. Or fifty variations, built for different audiences, platforms and stages of a campaign.

PLAYER RED is built to work across both — the workflow adapts to the production challenge, not the other way around.

FAQ

Common questions.

Do you work with international clients?+
Yes — based in São Paulo, working globally. Recent work includes international pieces for RYZE and YZ Productions, plus a spec Barcelona partner launch edit for Chiliz / Socios.com. See the case →
Do you deliver one final edit, or a full testing system?+
Both. Some projects need one highly crafted film. Others need dozens of platform-native variations built for a testing cadence — hooks, cutdowns, formats and iterations reviewed against real performance data. The workflow adapts to which one a project actually needs.
How does AI fit into your process?+
AI is a production layer, not a replacement for craft — concept, editing, motion and storytelling stay human-led throughout. It currently shows up mainly as AI-generated voice narration in performance ad testing (7 Finclass performance ads using confirmed ElevenLabs-generated narration), alongside the broader AI tools listed below.
Can you deliver work under our agency's brand?+
Yes — white-label production is a standing part of how we work with agencies, with no attribution back to us. See For Agencies →
Who actually does the work?+
A lean core, led directly by Vinicius Galvão Ferreira, with a curated specialist network activated per project — camera, motion, VFX, sound, color and AI specialists brought in as the brief requires, rather than a large fixed team.

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